czwartek, 31 marca 2011

Life is life. With all good and bad things.

I met today a woman, who probably think she's the best ever. Well, only probably. What a stupid jade!

She said: I had won every possible prizes in ad contests, I have over 12 years experience in advertising and I known the best what we have to do.
She had criticised all our (mine and my art's) ideas and said: you are youngsters, not-experience and don't know what are you talking about.

We will see, who don't know what to do.

It's going to rain inside the agency.
The battle is began!

poniedziałek, 28 marca 2011

Full of positive energy

I love Mondays!!!

Doesn't matter I was at school in the weekend and couldn't sleep so long I wanted to.

Sun is shining, I'm full of energy and wondering what else I can do today.
The plan is to write another chapter of my book or piece of screenplays.
So, let's write!

niedziela, 20 marca 2011

Friday night fever

I was at party. That was a party of Alfa Romeo. Invitations to fancy parties, it's one of the benefit
of being a journalist.

Even though I was tired after whole working week,
I mustered up, put on a little black dress and gone.

On the spot I saw plenty of alcohol and polish celebrities. It was quite interesting mix. I saw in real, faces which you may know from the TV screen. Not only those people but also theirs young lowers. Sorrowful view. Many of them have given me their visit cards and said: call me. I got a bunch of visit cards of directors, managers or just bosses. Without comment.

To sum up:
I drank pretty too much and remember not much.

środa, 16 marca 2011

With what do you associate perfume?

I'm preparing now an ad for the perfume.

I created about 5 innovative lines and I was just wondering why all fragrances are associated with relationship between boy&girl.
I suggested something different and we'll see what further.

BTW. When I was looking for an inspiration I saw the last ad of DKNY. To be honest - it's such a crap!
I really don't understand the phenomenon of Anja Rubik cause she is so ugly.
Maybe in our society, an enough reason to be famous is beeing so skinny. 

But this one I really like:

poniedziałek, 14 marca 2011

Above The Line

After two weekes in the new job
I strongly recommend ATL than BTL.

TV spots are so excited. At least, for the time being.

niedziela, 13 marca 2011

Just want to say hello

Preparing the Copywriter's Folio in English
can be quite of funny.

Especially when you do it for your brighter future.

It's so nice that words come easy to me.
It's a gift from the God.
I suppose.


piątek, 11 marca 2011

I'm in advertising

When I have told this sentence to my friends,
they stared at me like I am an alien and asked
if I was a sales representative.

I strongly recommend to do the next social campaign
about society awareness about the role and function
of the advertising industry.

Bloody Yeah!

środa, 9 marca 2011

Impressions after a first day in the new job

The first day passed very quickly, as usual.
New people, new cases, new clients.
One brief after another. Life goes on.

I'm quite glad. This new place is definitely better than the previous one.
Here a creation team is the most important department in an ad agency.
Accounts - don't forget about it!

wtorek, 8 marca 2011

I Have a job and won a pitch

Well, after three days of Mind Control Course, I have been offered two jobs and won the pitch in one day
(I love Mondays :)
Tell me than, you have no control over your life...

In the conclusion:
I have the job but it doesn't change the fact that I'm looking for a job in the USA.

If you want to have a young & talented Copywriter
in your team, just let me know.

sobota, 5 marca 2011

Copywriter and Mind Control

Do we really use only 10 percent of our brains?
Of course not! We use 5 % ...

I'm after the second day of the Brain
Development Course
Tomorrow will be the last day.

To be honest - it's great, so powerful, increase imagination level and creation process.
And you can see the result of your efforts from the beggining of the process.

Get to know the power of yours imagination and realise all possibilities you always have, but don't know about it.

piątek, 4 marca 2011

czwartek, 3 marca 2011


I had a job interview today. But not alone. With mine Art Director (also laid off).

Well... I was looking for a job since December and ... nothing.
When we sent our CV&folios together, agencies reply us at once.

Nowadays, ads agencies look for creative teams, not single person.

We have to create 2 lines for difficult and weird pitch till Monday. Then, we'll see.
But it's another kettle of fish. I'll write about it the next time.

wtorek, 1 marca 2011

Something about social ad

I do like making and thinking about social ads.

I also like watching it, when it's with the strong idea, just like this one.
Clever and speechless ad for the AIP Foundation.

Take a look:

 Ogilvy & Mather, Vietnam

There is a think that eating me.
Why plenty of social ads are so poor, and look like first thought of creatives?